Competitive analysis of China's wire and cable industry

At this stage, the product structure of the wire and cable industry is more prominent problems is the supply of ordinary cable products, high-end product supply is insufficient, the product structural contradictions. In the medium and low voltage wire and cable market, the domestic vast majority of wire and cable companies, due to the low technical content, many production companies, serious excess capacity. 

In high pressure and ultra (ultra) field of a high-voltage cable market, because of the technical requirements and need for strong financial strength, especially ultra (ultra) high voltage cable domestic effective supply shortage, high technology, and high added value products and domestic not form batch products still need to import. At present, in high pressure and ultra (ultra) in the field of high voltage XLPE cable, 500kV and above cross-linked cable mainly rely on imports, domestic joint ventures, and several large enterprises, competition is relatively slow, a higher level of profits.

But as in recent years, with the rapid development of the Chinese economy and the increasing wire and cable demand, ranking the world's top manufacturers such as Italy's Prysmian Siman, France Alcatel, etc. have been wholly-owned or joint ventures in the Chinese market, the industry competition.

In the field of the special cable market, because of the need to meet the requirements of special environment, installation, operation conditions, and special function, so in the structure of cable, insulation, and sheath materials have special requirements, and require high technical content, the field basically has higher qualification requirements, therefore, the added value of the products is relatively high, profit level is relatively high, its wool interest rate and other indicators were higher than the industry average.

In summary, the Chinese wire and cable industry competition is more intense, but the market prospects. Just because of this, in the case of economic depression in Europe and America, attracting more and more foreign well-known enterprises to participate in the Chinese market competition. This also requires that China's domestic wire and cable production enterprises must increase R & D efforts and R & D costs, to enter the high-end market, in order to take the difference of competitive routes to win.

In summary, the Chinesewireand cable industry competition is more intense, but the market prospects. Just because of this, in the case of economic depression in Europe and America, attracting more and more foreign well-known enterprises to participate in the Chinese market competition. This also requires that China's domestic wire and cable production enterprises must increase R & D efforts and R & D costs, to enter the high-end market, in order to take the difference of competitive routes to win.

ZMS cable company, is dedicated to be the benchmark of the cable industry, to bring the best quality products to the industry and customers.